SEO
SEO is the process that gets your site ranked above your competitors. When you want to buy something, what do you do?
YOU GOOGLE IT!
Yummy Marketing works with local and national online businesses aiming to increase their ranking on primary search engines, like Google and Microsoft, in order to drive traffic and conversions. Yummy also offers white label SEO for marketing agencies looking to amplify their portfolio.
Your site is only as powerful as it’s ranking position.
Never scroll past the 1st page of search engines
Of people who search on their smartphone for something nearby visit that business within a day.
Of those nearby searches result in a purchase.
Of B2B marketers stated that SEO and organic traffic generate more leads than any other marketing initiative.
When you want to buy something, what do you do?
YOU GOOGLE IT!
YOU
GOOGLE IT!
- What is SEO
Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic
On-Site
Optimization
Work that happens on your website such as specific page structure, content and navigation.
Off-Site
Optimization
In 2022 backlinks are still the strongest indicator of authority! Off Site SEO is work done outside of your website such as backlinks and guest blogs.
SEO Methodology
- Site Audit
The SEO audit is the first essential part of the process. Our team will audit your website for an in-depth analysis of its strengths and areas of opportunities to build your custom SEO strategy.
- Google my business
Our team will help make sure your Google My Business listing is created, active, and curated for best practices. This helps make your business visible when people look for you and your services on Google search & Maps.
- In–Depth Research
Our team will conduct keyword research to help find effective keywords that will help your business rank higher, drive more traffic, and get you the results you want.
- Tailored Strategy
Once our team ha performed an audit and assessed its insigths, we will create a digital marketing plan tailred to your business goals and expectations.
- Citations Building
Our team will build and curate online references to your business on authoritative websites to make sure your NAP and additional business information is consistently accurate and complete.
- Link Building
Our team will build backlinks to your website for a high authority in SERPs through quality content and link placements.
- Content Creation
Content is king. Our team will help with on-site and off-site content to ensure your audience is presented with relevant information that will influence their interactions with your site.
- Monthly Reporting
Monthly reports will be presented to measure audience growth, track rankings, and analyze conversion funnels for KPI performance.
- Speed Performance
If your website isn’t loading quickly enough on desktop and mobile, your ranking gets penalized. We use state of the art technology to ensure fast load speeds.
SEO Research Process
SEO Case Studies
These are some
of our success stories
SEO Keyword Strategy to Boost Organic Ranking in the SERPs
About
Our client is a premier phaco handpiece repair shop and exclusive manufacturer of the QuickRinse® Instrument Rinse System since 1992. They only repair phaco handpieces, not an assortment of devices, meaning that they are truly experts.
SEO Management
Overview
Background on the client
Our client had no experience with SEO. Therefore, they were struggling with poor and low-quality traffic and were not showing up in the highest positions of the SERPs.
Objective
Business goals
- Boost organic ranking in the SERP
- Increase website traffic
- Improve domain authority
Our Approach
SEO Strategy
We established a keyword strategy:
- Analyzed keywords based on content and competitors.
- Researched for ideal queries that have a high search volume and low keyword difficulty.
We then divided the SEO efforts into authority building, quality content creation, and technical optimizations.
Outcome
Results from SEO Strategy
Our approach allowed us to gain a better perspective of the account’s performance and dictate the following actions to take the website to the next level.
Data Comparison
Date
Dec 2020
Jul 2021
Clicks
184
221
Impressions
3200
4440
CTR
5.8%
5%
Avg. Position
32.7
29.1
Results
- Improved traffic by over 120%
- Impressions increased by more than 138%
- Average positioned by 11%
- Domain Authority increased by 15%
These are some
of our success stories
SEO Keyword Strategy to Boost Organic Ranking in the SERPs
About
Our client is a premier phaco handpiece repair shop and exclusive manufacturer of the QuickRinse® Instrument Rinse System since 1992. They only repair phaco handpieces, not an assortment of devices, meaning that they are truly experts.
SEO Management
Overview
Background on the client
Our client had no experience with SEO. Therefore, they were struggling with poor and low-quality traffic and were not showing up in the highest positions of the SERPs.
Objective
Business goals
- Boost organic ranking in the SERP
- Increase website traffic
- Improve domain authority
Our Approach
SEO Strategy
We established a keyword strategy:
- Analyzed keywords based on content and competitors.
- Researched for ideal queries that have a high search volume and low keyword difficulty.
We then divided the SEO efforts into authority building, quality content creation, and technical optimizations.
Outcome
Results from SEO Strategy
Our approach allowed us to gain a better perspective of the account’s performance and dictate the following actions to take the website to the next level.
Data Comparison
Date
Dec 2020
Jul 2021
Clicks
184
221
Impressions
3200
4440
CTR
5.8%
5%
Avg. Position
32.7
29.1
Results
- Improved traffic by over 120%
- Impressions increased by more than 138%
- Average positioned by 11%
- Domain Authority increased by 15%
SEO Strategies That Increase Local Organic Traffic
About
TG is an authentic Mexican food catering company in California, delivering service to local cities. Their extensive food menu allows party and event organization for nearby residents.
SEO Management
Overview
Background on the client
The client has been with us since 2015. SEO was unclear to him and he
expected fast results. We managed to tackle business objectives through frequent communication and step by step review of progress.
Objective
Business goals
Attracting organic traffic to their website by ranking high for local searches.
- Rank for target keywords
- Increase organic traffic from local cities
Our Approach
SEO Strategy
- Separate landing pages created with unique content
- Monthly blogs with special event promos
- On-site optimizations focused on URLs, web page speed
- Backlinks focused on local listings
Outcome
Results from SEO Strategy
- Overall improved website performance for traffic
- 70% of keywords rank in top 3 placements for served locations
- Reduced bounce rate
Data Comparison
Date
08/1/2015
05/1/2021
Sessions
1,101
8,622
Pages/Sessions
2.44
2.56
Avg. Position
85.5
23.9
Results
- Web sessions increased 8x
- Averaged position improved by 11%
- The amount of users increased by 771%
- Numbers of pages per session increased almost 5%
- Bounce rate decreased by 20.71%
Boosted Organic Lead Volume Through Higher Website Ranking
About
Our client specializes in offering the “best in class” fire retardant sprays, fire retardant paints, and fire retardant coatings, as well as fire suppressants and other specialty chemicals.
SEO Management
Overview
Background on the client
Our client came to us with a ranking issue. They needed better
rankings that would increase the revenue from organic traffic.
Objective
Business goals
To achieve better rankings we focused SEO efforts for all the
keywords through:
- Quality content creation via blog articles
- Authority building through monthly backlinks generation
- Technical optimizations to improve page speed
Our Approach
SEO Strategy
- Separate landing pages created with unique content
- Monthly blogs with special event promos
- On-site optimizations focused on URLs, web page speed
- Backlinks focused on local listings
Outcome
Results from SEO Strategy
Over a period of 5 months, we were able to significantly
increase the client’s website organic traffic. The account is
now showing great performance, even though it’s in a niche
industry.
Data Comparison
Date
08/1/2015
05/1/2021
Sessions
1,101
8,622
Pages/Sessions
2.44
2.56
Avg. Position
85.5
23.9
Results
- Average organic ranking went up by 5.6 positions
- External backlinks were increased by 253%
- Clicks increased by 142%
- Users grew by 92.3%
- Referring Domains raised by 142%
- Impressions increased by 142%
- Sessions improved by 142%
An SEO Strategy to Increase Organic Traffic and Improve Ranking
About
Located on 300+ acres in Texas Hill Country, our client is a hunting company that offers world class whitetail and exotic big game hunting experiences.
SEO Management
Overview
Background on the client
Our client needed to improve their site’s organic ranking on the SERPs and build a local SEO strategy for their two locations (Dallas and Austin). They were looking for a marketing agency that would help them achieve their goals.
Objective
Business goals
- Improve rankings for their website
- Increase authority score
- Boost organic traffic
- Enhance engagement metrics
Our Approach
SEO Strategy
- Built different keyword strategies for local SEO in Dallas and Austin.
- Created blog articles for each location about demanded topics.
- Developed a monthly backlinks generation strategy to enhance the website’s relevance and help build authority.
- Performed quarterly audits to review the strategy’s performance and conduct changes if needed.
Data Comparison
Date
July 2021
Sep 2021
Avg. Organic Position
41.5
37.5
Trust flow
13
16
Ext. Backlinks
24
34
Results
- Trust flow improved by 5%
- Citation flow increased by 23%
- Average organic position went up by 4.2 positions
- Impressions increased by 23.66.4%
-
Clicks improved
by 47.9% - External backlinks went up by 41.66%
Our Gift To You
We'll Do The Heavy Lifting
- Backlink Audit
- Website Analysis
- Competitor Analysis
- Keyword Recommendations
- Top 10 Current Keywords
We always start by providing a free analysis that includes:
- Backlink Audit
- Website Analysis
- Competitor Analysis
- Keyword Recommendations
- Top 10 Current Keywords
Local SEO
If your business offers products or services in person, you are considered a “local business”.
Showing up on the 1st page of Google Maps searches and “Near me” searches is the #1 to way to ensure a steady flow of new customers are walking in the door or requesting your services.
92% Of local
customers
will pick a business on the
1st page
Local SEO Methodology
- Profile optimization
A meticulously optimized business profile acorss Google, Yelp, and Bing will lay the fundation for an A+ online customer experience as well as higher ranking status.
- Reputation Management
From good reviews to not-so-good reviews, we’re on it. No reviews coming in? We can help with that too.
- Highly Active Profile
We ensure your listing are actively posting high quality, data-rich content a minimun of 3x/week
- High-Authority Listing
Optimizing your business profiles on primary search engines build like Yelp and Bing estabilishes credibility and authority on Google’s algorithm.
- Citation Campaign
We ensure your business profile is listed onevery possible site that your customers could be looking for your kinds of products and services, and estabilish your credibility acorss the web.
Local SEO Results
Client Testimonials
If you are business owner then you have to boost up for business with web design and by targeting your potential audience. The Anthony and his team members are very expert in providing services of marketing and website development with proper designs and creative ideas. He has an eye in all the details required to make your campaign successful. He provides reports on time which helps you as a business owner. It was fun working with him & his team. I’d recommend him if you want to take your business next level. He is the man!
Fanil
Intel Marketing
Yummy Marketing is a great company. They know SEO very well and their customer service is top notch. Highly recommended.
Guy,
Guy
Guac Digital
Anthony helped our business out a great deal with our online presences. We went from no on line leads to having more than we could handle.Anthony kept his word and everything he said would happen did. Our company owes a lot of our marketing success to Anthony.
Athur
Fass Fuel Systems
Jumpstart your campaign today.
